Portfolio of Work
I have been lucky enough over the years to work on many projects from print, content creatation and wider branding with varying needs. Below are some of the examples I am able to share to show some of my created content.
PRINT DESIGN 〉
These are examples of print work i have made for both freelance clients and job roles. Ranging from branded review cards, magazine front covers, to event material and patient handouts.
BRANDING 〉
These are some examples of where I have extended upon existing branding and updated and modernised other branding to better suit the target audience.
Blue Bear Self Storage
I was an integral part of creating an organising idea for the Blue Bear brand to push marketing and sales messaging behind. The “now that’s better” was messaging that focuses on continued improvement and constantly making the self-storage process better for customers. Examples of this would be pushing our high reviews or including it in a final line text as shown in examples below.
Store in confidence with one of the best rated UK storage companies on trustpilot - now that’s better!
Tired of losing sleep worrying about tool in the van overnight? Store in a secure unit with drive-up access open 6am - 8pm, every day.
I also shortened and made the booking process simpler to understand. This was done by breaking it down into 3 easy to follow steps for customers to see how easy the process is compared to competitors.
This played to the common pain problems with other storage providers, offering a solution to a common problem.
This brand modernisation was mosked up for A6 Hot Tubs. This was to differentiate it from the pool builder and pool shop parts of the business. The main brand colours were proposed as a the existing grey with a light blue secondary colour.
The logo itself my modernised also giving a freshed feel with a more refined style to reflect the monetary value of the equipment. This would also allow the colours to coexist with the manafacturer brands that the retailer sold.
A6 Hot Tubs
VIDEO MARKETING 〉
These are videos I have created to for website, social media, and advertising use, both paid an organic. Videos have been created for varying formats for vertical video and horizontal (16:9).
LOGOS 〉
These logo’s were designed by me for new and already established clients who needed a branding refresh with a new logo or their very first logo. Beyond the logo I also worked with them to create wider brand identities and brand kits to establish an identity that was unique to them.
WEB DESIGN 〉
I have designed and managed the complete overhaul of corporate websites to ensure they are a cohesive and accurate reflection of the established brand messaging and identity.
This includes the strategic redesign of key landing pages and the optimization of conversion elements, such as booking forms, to streamline user experience and visually enforce the core brand narrative across all digital assets.
Blue Bear Self Storage
This website design was part of an extended modernisation and expansion of core branding. The main objective was to make the website more engaging and mobile friendly.
I designed this website on Figma. it was then created on elementor as a basis for me to edit before finalising for production. The homepage along with 7 location landing pages were redesignsed
the website is currently live and can be seen at the below link.
With this website redesign the aim was to make the brand feel more luxurious and appeal to the target demographic of customers in the area. The 3 brands shared the same branding and colour schemes. The redesign of this main website for new pool builds was to focus marketing efforts towards the necassary customers.
Blue Cube Pools
BLOGS 〉
A blog with regular posts can be great way to build customer trust and share information like guides, and new products. With consistant targeted posts you can build website clicks and reach. It’s also an important factor in growing your SEO reach and reliability with search engines like google.
A Guide to HSG282 Holiday Let Hot Tubs
How Much Does It Cost To Run A Hot Tub In 2023?
Indoor vs Outdoor Pools: Which Should You Buy?
